Social Media Marketing Course

Advanced Training Course + individual follow up session

Social Media MarketingTraining Course + Individual Follow up Session

Level: Advanced

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You are fully aware of the importance of social media and you’re already using it for your business.

However, if you’re not sure how to make the most of it or don’t understand how each network can help you make a real impact with your customers, it can be a lot of wasted time and effort with poor results.

If you’re lacking a social media plan, stuck on what to publish or keen to grow your followers and engage them we can help!

What will you get out of the course?

  • Your very own social media strategy for your business
  • Understanding of how to measure and analyse performance
  • Know how to create customer personas
  • New content ideas to stand out from your competitors
  • A plan to grow your audience and find new customers
  • A comprehensive bank of social media resources and templates to help you implement your strategy

Don’t worry, we won’t just leave you there!

Once you’ve had some time to implement what you’ve learned on our course, you’ll meet up for a one hour individual training session with the same trainer, where you’ll have the opportunity to review your social media activity, receive feedback, ask questions and learn even more.

Course Details

Our courses are small group workshop-style training sessions delivered in English. There are presentations from the trainer as well as individual and group exercises. The follow-up session can be held in person or via Skype depending on location, and we recommend that your follow up takes place between 2 and 4 weeks after the course.

9:00 SOCIAL MEDIA STRATEGY

  • Introductions
  • The social media landscape
  • A strategic approach
  • Setting objectives

10:00 SOCIAL NETWORKS

  • Facebook business pages
  • Newsfeed optimisation
  • Instagram & Hashtags

11:00 coffee break

11:15 FINDING YOUR AUDIENCE

  • Facebook advertising
  • Building audience personas

12:00 SOCIAL MEDIA CONTENT

  • Engaging your audience
  • Building a creative content plan

13:00 lunch

13:45 MANAGING SOCIAL MEDIA

  • Useful tools (scheduling, content creation, monitoring)
  • Community management

14:15 MEASURING PERFORMANCE

  • Facebook Insights
  • Google Analytics

15:00 A PLAN FOR YOUR BUSINESS

  • Put together your own social media strategy
  • How to do a social media audit

15:15 Q&A

15:30 FINISH

Who are Social Copenhagen?Hello!

We are Kerry, Tahir & Helene, a team of British & Danish social media and business specialists with offices in Kødbyen, Copenhagen & Brighton (UK).

With years of combined experience in social media marketing, training and development, business strategy, retail, hospitality and much more, we bring a wealth of experience to share with you. We have worked with a wide range of organisations from start-ups through to international businesses and we’d love to help your business get social and see real results.

Kerry Watkins, your trainer, has regularly appeared on the BBC as a social media expert, is a public speaker on social media strategy at conferences and summits in both Denmark and the UK and is a guest writer for British business publications. You can connect with Kerry on LinkedIn here and find out more about her experience.

DetailsWhen, Where & How to Book

09:00 – 15:30: full day course including lunch, coffee, tea and snacks.

  • 26th September 2017 – book ticket
  • 28th November 2017 – book ticket
  • 30th January 2017 – tickets available soon

Our office:
Høkerboderne 8, 1
1712 København V.
Denmark

DKK 3,250.00 – 3,750.00 (inc VAT)

Book via Billetto

Feedbackfrom previous trainees

“Brilliant training. I’ve come away with a brand new strategy and loads of fresh ideas.”

– Alice Crick, Add Mustard

My head’s bursting with ideas for content and easy ways to make sure we get results with our social media. Getting new perspectives in a relaxed but focussed environment was a breath of fresh air; I’d 100% recommend this workshop to anyone looking to take their business’s social media to the next level.”

– Will Thomas, Marketing and Communications Executive, Whizz Education

Our Courses

We run social media courses with a focus on helping you develop a strategy for your business. You’ll leave with inspiration and an action plan.

Meet the Team

We are Kerry, Tahir & Helene – a British-Danish agency with offices in Kødbyen, Copenhagen and Brighton, UK.

Our Blog

Take a look at our blog for social media tips and the latest developments in the world of social media marketing

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